Analisis Perkembangan Deposito di Provinsi Bengkulu dan Dampaknya Terhadap Sektor Perbankan

Authors

  • Karona Cahya Susena Universitas Dehasen Bengkulu Author
  • Septa Zakaria Putra Universitas Dehasen Bengkulu Author
  • Julia Mita Kuljanah Universitas Dehasen Bengkulu Author
  • Wulan Sapitri Universitas Dehasen Bengkulu Author

Keywords:

Land and Building Tax

Abstract

Deposits are a savings product that is well known among Indonesian people, including in Bengkulu Province. Even though deposits offer a high level of security, they are often considered less attractive because the interest tends to be lower compared to other investment instruments. This research aims to analyze the development of savings in Bengkulu Province in 2024, with a focus on the factors that influence public interest in savings products and their impact on the banking sector. Using qualitative and descriptive analysis methods, the results of this research show that despite a decline in interest in deposits, the banking sector in Bengkulu Province continues to rely on this product as one of the main sources of funds. This article also provides recommendations for increasing the attractiveness of deposits in Bengkulu Province.

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Published

2025-11-30

Issue

Section

Articles

How to Cite

Analisis Perkembangan Deposito di Provinsi Bengkulu dan Dampaknya Terhadap Sektor Perbankan. (2025). Jurnal Manajemen Pemasaran, 1(1), 1-4. https://journal.memikatta.id/index.php/JMP/article/view/24